Return to site

From COVID to Coca-Cola: Analyzing Distribution Models

As distributors across the country race to get the COVID-19 vaccine to those who need it, the debate on the best strategy and logistics to get it there is on the table. This study considers a different supply chain model that exists on the global commercial level. Coca Cola who sells 1.9 billion products every day using a micro-fulfillment model of outsourcing and utilizing local strategies and partners, meaning its products never have to travel far to reach the final consumer. COVID-19 vaccines must be kept at super low temperatures and current cold chains are challenged by these requirements | Read more